Strategi Perbaikan Kinerja UMKM Melalui Pendekatan Supply Chain Management

نویسندگان

چکیده

Secara umum pengelolaan UMKM terkendala berbagai permasalahan terkait penanganan dan bahan baku, kekurangan modal, lemahnya kreativitas inovasi, rendahnya kualitas produk sumber daya manusia, tinggi beli masyarakat, kurangnya kerjasama dengan pendukung, terbatasnya dukungan pemerintah untuk pemasaran produk. Tujuan penelitian ini adalah menjelaskan kriteria pendukung perbaikan kinerja melalui pendekatan Supply Chain Management, strategi standar UMKM. Metode yang digunakan pada metode campuran dimana data kualitatif didapat dari hasil wawancara kuantitatif Analythical Hierarchi Process, perancangan Rich Picture Diagram. Pengambilan sampel melibatkan kelompok supplier, UMKM/Pelaku usaha, distributor pelaku usaha/UMKM di Kota Garut. Berdasarkan maka diperoleh variabel supplier manufaktur yaitu hubungan kemitraan bobot 0,23 serta distribusi delivery 0,18. Terdapat beberapa bagian dapat lebih efisienkan Management tidak lain tujuannya meminimalkan biaya pendapatan maksimal. Melakukan kerja secara jangka panjang tentunya akan menguntungkan semua pihak dalam rangkaian rantai pasok melakukan sistem bagi atau sesuai kesepakatan telah ditetapkan. Diketahui keberhasilan prosesnya meningkatkan tanggap berpengaruh operasional bisnis dilaksanakan.

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ژورنال

عنوان ژورنال: Jurnal Kalibrasi: Forum Ilmiah bagi Ilmuwan dan Praktisi Teknik Manajemen Industri

سال: 2023

ISSN: ['1412-3614', '2302-7320']

DOI: https://doi.org/10.33364/kalibrasi/v.21-1.1170